{"id":1727,"date":"2022-03-23T13:07:48","date_gmt":"2022-03-23T13:07:48","guid":{"rendered":"https:\/\/wgl-demo.net\/bili\/?post_type=portfolio&p=1727"},"modified":"2024-12-14T12:55:38","modified_gmt":"2024-12-14T15:55:38","slug":"mobile-software","status":"publish","type":"portfolio","link":"https:\/\/forbrands.com.br\/?portfolio=mobile-software","title":{"rendered":"Branding Experience"},"content":{"rendered":"\t\t
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CATEGORIA: <\/span><\/span>Branding<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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CLIENTE: <\/span><\/span>Gramaprint<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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SERVI\u00c7O: <\/span><\/span>UI\/UX Design<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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ANO: <\/span><\/span>2023<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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01. O desafio<\/span><\/h3><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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B <\/span>uscamos trazer de forma clara uma ideia de CICLO, como base para renova\u00e7\u00e3o. Nos inspiramos na concep\u00e7\u00e3o de que toda esp\u00e9cie viva e coisas criadas seguem seu curso por meio de ciclos. A no\u00e7\u00e3o que ciclo agrega os tr\u00eas termos fundamentais quando o assunto \u00e9 reciclagem: usar, reciclar e reusar. A marca se apropria desses conceitos para significar algo muito mais especial, essencial: RENOVA\u00c7\u00c3O.<\/p>

A GRAMAPRINT tem uma proposta nova, ousada, e engajada em contribuir de forma eficaz para quest\u00f5es da sustentabilidade ecol\u00f3gica. Por meio de um ecossistema que inclui a cultura do reciclar \u00e9 poss\u00edvel: fa\u00e7a sua parte. GRAMAPRINT oferta cartuchos de tintas com qualidade que possibilita imprimir e contribuir com a preserva\u00e7\u00e3o do meio ambiente.<\/span><\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"\"<\/a><\/div>
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<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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02. A ideia<\/span><\/h3><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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FUTUROS: Garantir o equil\u00edbrio sustent\u00e1vel: O futuro deve ser criado com a\u00e7\u00f5es positivas hoje.<\/span><\/p><\/div>

EXPERI\u00caNCIAS: Contagiar as pessoas e criar experi\u00eancias contribuindo para um futuro melhor.<\/span><\/p><\/div>

QUALIDADE: O uso sustent\u00e1vel das coisas. Em linhas gerais, \u201ctudo que se consume precisa ser reciclado e reutilizado\u201d, fortalecer a cultura do reuso para que o mundo possa ser sustent\u00e1vel.<\/span><\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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O DNA \/ PALAVRAS_CHAVES \/ VALORES \/ TOM DE VOZ<\/span><\/p>

\u00a0<\/div><\/blockquote>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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03.O projeto <\/span><\/h3><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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As formas em desenhos de fontes, limpas sem serifas constituem o logotipo com tra\u00e7os geom\u00e9tricos retos e curvo, elegantes e arrojados. Os qu\u00ednques das fontes, levemente arredondados bem como suas curvaturas expressam modernidade e leveza.<\/span><\/p><\/div>

A\u00a0<\/span><\/span><\/span>Jun\u00e7\u00e3o dos elementos tipol\u00f3gicos G e P, deu origem ao signo da marca cumprindo a fun\u00e7\u00e3o do s\u00edmbolo representativo. Embasado no conceito fez surgir v\u00e1rios outros elementos flu\u00eddos e din\u00e2micos que seguem comunicando a marca.<\/span><\/p><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

CATEGORIA: Branding CLIENTE: Gramaprint SERVI\u00c7O: UI\/UX Design ANO: 2023 01. O desafio B uscamos trazer de forma clara uma ideia de CICLO, como base para renova\u00e7\u00e3o. Nos inspiramos na concep\u00e7\u00e3o de que toda esp\u00e9cie viva e coisas criadas seguem seu curso por meio de ciclos. A no\u00e7\u00e3o que ciclo agrega os tr\u00eas termos fundamentais quando […]<\/p>\n","protected":false},"author":1,"featured_media":6728,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","portfolio-category":[34,51],"portfolio-tag":[38,39,50],"class_list":["post-1727","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-category-design","portfolio-category-technology","portfolio-tag-development","portfolio-tag-digital","portfolio-tag-tech"],"_links":{"self":[{"href":"https:\/\/forbrands.com.br\/index.php?rest_route=\/wp\/v2\/portfolio\/1727","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forbrands.com.br\/index.php?rest_route=\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/forbrands.com.br\/index.php?rest_route=\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/forbrands.com.br\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/forbrands.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1727"}],"version-history":[{"count":39,"href":"https:\/\/forbrands.com.br\/index.php?rest_route=\/wp\/v2\/portfolio\/1727\/revisions"}],"predecessor-version":[{"id":7120,"href":"https:\/\/forbrands.com.br\/index.php?rest_route=\/wp\/v2\/portfolio\/1727\/revisions\/7120"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/forbrands.com.br\/index.php?rest_route=\/wp\/v2\/media\/6728"}],"wp:attachment":[{"href":"https:\/\/forbrands.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1727"}],"wp:term":[{"taxonomy":"portfolio-category","embeddable":true,"href":"https:\/\/forbrands.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio-category&post=1727"},{"taxonomy":"portfolio-tag","embeddable":true,"href":"https:\/\/forbrands.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio-tag&post=1727"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}